Engage With Customers Using Virtual Reality

Engage With Customers Using Virtual Reality

by Megan Arnold May 19, 2020

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Tap Recognized as a G7 Certified Facility

Tap Recognized as a G7 Certified Facility

by Megan Arnold February 24, 2020

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Cleveland Manufacturer, Tap Packaging + Design, Relocates and Plans for Growth

Cleveland Manufacturer, Tap Packaging + Design, Relocates and Plans for Growth

by Tap Marketing June 17, 2019

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Tap Packaging Welcomes New Design Manager with International Experience

Tap Packaging Welcomes New Design Manager with International Experience

by Tap Marketing November 27, 2017

Tap Packaging Solutions welcomes Anna Brown, package design manager, to lead Tap’s award-winning Package Design department.

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Case Study: Popped! (Kent, Ohio)

Case Study: Popped! (Kent, Ohio)

by Amanda Nugent May 22, 2017

Popped! is owner and popcorn recipe author Gwen Rosenberg's own original creation: a one-of-a-kind “authentic confectionery kitchen” that was birthed from her home. Although Popped! has grown as a business since its grand opening in January 2012, Rosenberg plans on maintaining its quaint and charming character, her signature recipes, and appreciating every flavor of her community.

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“Share a Coke,” and Share a Chocolate Bar — Reaching Your Target Audience with Digitally Printed Folding Cartons

“Share a Coke,” and Share a Chocolate Bar — Reaching Your Target Audience with Digitally Printed Folding Cartons

by Amanda Nugent April 18, 2017

Coca-Cola’s “Share a Coke” campaign is the quintessential example of how a business can leverage digitally printed packaging to launch a unique marketing campaign that’s fresh and new to an over-stimulated consumer market. 

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2017 Spring Color Inspiration for Your Confection Packaging

2017 Spring Color Inspiration for Your Confection Packaging

by Amanda Nugent April 10, 2017

Tradition and brand consistency are critical, but your visual merchandising colors don’t always have to be the same every spring. What color is more indicative of the excitement of something new than green? Pantone is right on key, so much that they named “Greenery” the 2017 Color of the Year.

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Tap’s Top 4 Merchandising Strategies for Displaying Your Holiday Sweets

Tap’s Top 4 Merchandising Strategies for Displaying Your Holiday Sweets

by Tap Marketing November 07, 2016

If you run a storefront, having a creative visual merchandising strategy is key to get your customers excited about your brand for the holidays. The best way to do this is by deriving fun, surprising ways to place your packaged product within your winter wonderland in the sea of twinkling lights and tinsel.

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New Gallery: How Tap’s Customers Brand with Stock Confection Packaging

New Gallery: How Tap’s Customers Brand with Stock Confection Packaging

by Austin Johnson October 31, 2016

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5 Ways to Market and Sell Your Confections for Thanksgiving

5 Ways to Market and Sell Your Confections for Thanksgiving

by Austin Johnson September 29, 2016

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Autumn Attraction: Package Merchandising Tips for Fall 2016

Autumn Attraction: Package Merchandising Tips for Fall 2016

by Austin Johnson June 30, 2016

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Earn Yourself S’more Sales in August

Earn Yourself S’more Sales in August

by Tap Marketing June 28, 2016

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