CHOCBOARD, Tap’s New Confection Newsletter

by Austin Johnson October 30, 2014

Tap is pleased to announce the release of its latest publication ChocBoard, an e-newsletter specifically designed for confection packaging enthusiasts. By launching this newsletter, Tap aims to educate, inspire and inform readers of relevant and interesting packaging news, events, and design ideas.

 

CHOCBOARD will feature:

  • Pictures of Packaging Trends and Ideas
  • Tips and How-To Articles
  • Surveys and Polls
  • A Customer Showcase
  • Upcoming Events
  • Giveaways and Contests
  • Packaging Guides
  • And More.

“We love listening to our customer’s ideas and challenges. It gives us inspiration to do better,” said Jordana Revella, director of marketing, Tap Packaging Solutions. “We believe packaging has the power to illicit an immediate buy decision, and with this newsletter we hope to start a dialogue and offer ideas to our customers on how they can build their brand and bottom line through packaging.”

Stealing a line from the Beatles, the motto for this newsletter is “get by with a little help from my friends.” Tap will solicit feedback, pictures and ideas from customers in order to share with all of their packaging friends. And, in return for customer pictures or tips submitted, Tap will offer a special Thank You discount or promotion on Tap packaging product.

As a manufacturer of folding cartons, rigid set-up boxes and premium presentation packaging, Tap understands the importance of high quality and engaging packaging. They also understand how busy their customers can be – which makes packaging decisions even more difficult. It is Tap’s hope that ChocBoard will make designing, packaging and merchandising confections just a little bit easier.



Austin Johnson
Austin Johnson

Author



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