Case Study: Popped! (Kent, Ohio)
When you walk into Popped! in Kent, Ohio, you’re greeted by the smell of scratch-made caramel corn. Owner and popcorn recipe author, Gwen Rosenberg, has created education materials for her customers — a chalk board wall guide to “popcornology,” which shows how a popcorn kernel is popped, and a map of Ohio Read More
Case Study: Jack Frost Donuts (Cleveland, Ohio)
Jack Frost Donuts is one of those frosty old fried cake shops that’s seen it all. Handed down from generation to generation through three different families since 1937 (with current owner Fred Borkey), Jack Frost has staked its claim as an award winner among the most highly ranked donut shops Read More
Windowing: Use Transparency to Connect with Your Target Audience
Investing in packaging is the smartest way to ask a consumer to buy your product. But unless you need to, don’t totally mask your product in paper. You know that your product has a lot to brag about, so you don’t need to hide it all behind the packaging. Let the consumer Read More
7 DIY Tips for Personalizing Your Stock Packaging
Brand packaging sells best, but there are so many reasons why one might choose to purchase stock boxes versus creating a custom box with professional Design Engineers. Even if you’re not taking the plunge into the competitive world of brand packaging, your product can still win your customers’ hearts just Read More
The Complete Guide to “Krafting,” 3 Ways to Package your Product in Kraft Paper
Word on the street is brown is the new black – specifically, Kraft brown. And what a coincidence, because Kraft is just one of many types of stylized papers that Tap offers to forward-thinking businesses that want to brand smart, reach a target audience, and sell more using their packaging Read More
NEW VIDEOS: Can you imagine leveraging digital printing for your package design? Welcome to the “Folding Carton Revolution.”
Imagine this: a digital printing press with minimal waste, zero set-up, high quality color match and fast turnaround. No more “one size fits all” packaging designs. Distinguishing yourself from conventional messaging by creating a relevant and resonating package that generates new growth. Well, this isn’t the stuff of your dreams. Read More
The Texture Mixture: 3 Ways to Alter the “Feel” of Your Packaging and Sell More
Have you ever thought about the actual feeling of your packaged product in the hands of the consumer? There’s more to packaging than meets the eye. The consumer experience is multi-sensory, mainly including sight and touch. It’s an important component of the “selling point” – that critical moment in the Read More
TAP Takes Home Four 2016 Print Excellence Awards and One “People’s Choice Award” from PIANKO
Tap Packaging Solutions is honored to announce it was recently awarded four 2016 Print Excellence Awards and one “People’s Choice Award” from PIANKO (Printing Industries of Ohio • N.Kentucky). Gold Award: Tortuga 6oz Rum Turtle Carton for Tortuga Imports Silver Awards: SureSport Compression Sleeves for BraceMart, and Brix Bites 3oz Target Read More
Tap Packaging Solutions announces its participation in the Philadelphia National Candy, Gift and Gourmet Show Jan. 9 – 11, 2016
The team at Tap Packaging Solutions is excited to announce that they will be participating in another trade show in 2016. The 133rd Philadelphia National Candy, Gift and Gourmet Show will take place from January 9 – 11 in the Greater Philadelphia Expo Center (Hall D, 100 Station Avenue Oaks, PA Read More
